ORGANIZE

To innovate successfully and structurally, it is necessary to build on innovation excellence† Just like you optimize the 'operation' by working on operational excellence you can also become good or better at innovation and provide the right preconditions and a structure that offers a foothold.

By organizing innovation management you gradually build to achieve this innovation excellence. Its design depends on the size of the organization, the degree of change in the environment in which you operate and how it currently functions.

Together with you, we look at which steps need to be taken first.

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INNOVATION MANAGEMENT

Innovation management is all work that leads to substantial new value for an organization and its customers. The starting point for innovation management is a clear, directional innovation strategy. The frameworks of this strategy can be used to give substance to the structural organization and management of innovation.

What does innovation management consist of?

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Innovation Portfolio Management

Selecting, developing and scaling new products, services and business models that contribute to the strategic objectives and continuity of the organization.

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Idea Management

The process that ensures that relevant ideas or input for ideas are continuously retrieved and selected. Ideas can come from both inside and outside the organization.

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Life Cycle Management

The heart of the existing organization, optimizing the life cycle of the portfolio of existing products and/or services. This optimization must take place in conjunction with the innovation portfolio.

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INNOVATION PORTFOLIO MANAGEMENT

Innovation portfolio management is the selection, development and scaling of new products, services and business models that contribute to the strategic objectives and continuity of the organization.

We want to achieve the following:

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More successful in innovation

Systematically increase your success rate of new introductions.

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Faster time to market

Accelerate the lead time of a project and optimal use of your resources.

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Contribution to strategy

Ensuring that your initiatives actually contribute to the intended direction.

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Overview and insight

If you do not know exactly what you are doing, you cannot make adjustments.

What do we do?

Innovation Portfolio Management steps

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Understand

What initiatives are currently underway? How do we get good ideas? What does our innovation funnel actually look like? Which realization process do we use? We must first understand what is happening within the organization now.

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Categorize

We must interpret and categorize the information retrieved. We usually use the 3 horizons model for this, combined with categories relevant to the company. In this way we gain insight into how we are actually doing it at the moment.

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Direction & priorities

Now we can compare our intended direction with where we are. What do we need to do now to move in the right direction? What choices do we have to make now?

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To balance

We have made choices and are going to work on balancing our portfolio. This balance is necessary to achieve our strategic objectives.

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Portfolio reviews

We can now start to periodically review our portfolio and thus reassess our choices. After all, portfolio management is a continuous process, in which we sometimes have to adjust our course.

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IDEA MANAGEMENT

Idea management is the process that ensures that relevant ideas are continuously collected and selected. Ideas can come from both inside and outside the organization.

We want to achieve the following:

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Improve

Getting better at what we do and giving innovations an important place in it.

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Refresh

Finding new ideas and partnerships so that we remain competitive in the long term.

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Involve

Involve both employees and customers in the development of our organization. Entering into the right partnerships.

What do we do?

Idea Management steps

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Understand

What do you want to achieve by collecting ideas? What are you looking for and why?

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Ideation software options

We work with various parties in the field of ideation software. Software is indispensable when collecting ideas. We present you with options that suit the size of your organization and your issue.

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Set up and implement

How will you optimally use and deploy the software? How does it best fit the DNA of your organization? We help you set up the software.

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Guiding your innovation challenge

We have a lot of experience in guiding 'challenges'. We can also assist your team in this, in order to achieve optimal results.

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Guiding the winner (s)

There is a winner! What now? Many organizations unfortunately remain here. We help the winner (s) to get from idea to a tested prototype, so that you know with more certainty whether you need to invest in it.

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LIFE CYCLE MANAGEMENT

The heart of the existing organization, optimizing the life cycle of the portfolio of existing products and/or services. This optimization must take place in conjunction with the innovation portfolio.

We want to achieve the following:

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Extend product life cycle

Knowing when to adjust things to extend the life of your product or service

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Optimize margins

Knowing which products or services to invest in in order to optimize margins

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Develop product strategy

By mapping out your current portfolio and linking it to the business strategy, you arrive at a product strategy

What do we do?

Life Cycle Management steps

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Understand

What products and services do we offer now? We must first understand what our current portfolio looks like in order to take further steps.

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Categorize

We must interpret and categorize the information retrieved. We usually use the 4x4 innovation matrix for this (see also downloads). We combine this with categories relevant to the company. In this way we gain insight into how we actually do it at the moment.

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Direction & priorities

Now we can compare our intended direction with where we are. What do we need to do now to move in the right direction? What choices do we have to make now?

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Implement strategy

We have made choices and are working on our product strategy. In this way we optimize our portfolio in line with the strategic objectives.

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Portfolio reviews

We can now start to periodically review our portfolio and thus reassess our choices. After all, life cycle management is a continuous process, in which we sometimes have to adjust our course.

Life Cycle Management: from product portfolio to market strategy

In this article I show how you can optimize product life cycle management by looking at it from an innovation perspective. By combining different models, namely the 3 Horizons model, the Ansoff model, the BCG matrix and the 4x4 innovation matrix, I come to 12 possible product strategies that you can apply within product life cycle management.

Pimcy quarterly update Q2 2022

Pimcy quarterly update Q1 2022

With Part 2 of the Design Thinking process: interpretation: how do you translate collected data into valuable insights? Customer of the quarter is Tech Data.

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